Relatable B2B SaaS copy and content that

helps people help people.

Customer-centric B2B SaaS copywriting and content marketing that helps generate more leads

Work with a writer who “gets” your audience.

Destination Toolbox Testimonial (1).png
unsplash-image-pOUA8Xay514.jpg

People buy from brands they know, like, and trust.

Are you likable?

Of course you are.

You just can’t find the words or don’t have time to try.

But in the current business climate, customers demand that you make time. Your company can’t afford not to build trust and goodwill. If you don’t, they’ll vote you out with their wallets.

Whether you are a world-changer, a community-shaker, or someone honest and big-hearted who simply wants to take care of your customer community while providing services and products that improve lives — I’m with you. I’ll write case studies, long-form content, and curriculum-based emails that help you blaze past companies only in it for the money (no matter who they have to trample along the way).

You’re not like that, are you? You want to be genuine and foster real connection. Tell stories and provide education that resonates and meets people exactly where they are.

Let’s work together. We’re not going to let something like words hold you back.


“Selling feels slimy. Ick. I’m not like that and never will be.”

Agreed. Traditional “selling” does feel ick. I’ve always thought that, too.

But having fun, building relationships, and showing your community how you can help doesn’t. You will be their new brand BFF!

“It’s crowded on the mountaintop, and shouting doesn’t work.”

What? No one can hear you? We all feel that way sometimes.

Branding and communication require a consistent copy and content strategy for results. Patience, grasshopper. I can help.

“Circle back on the ROI of corporate-speak because our SQLs are low-hanging fruit.”

No one understands you. Well, they might, but their eyes are glazed over (or rolling).

Your community wants to understand and feel understood. Show them you’re humans, not bots. Talk to them like humans, not dollar signs.

“There’s no time for this. I have a million tasks to do.”

Researching, brainstorming, drafting, revising, receiving feedback, revising…

Your job description is multiple full-time jobs. How would you have time to DIY it? As it happens, it is MY job, so ditch the to-do list overwhelm.